How many points do I need to send out my campaign?

After I have launched the campaign, why does it show 0 emails have been sent out?

Why was the newsletter sent out to fewer contacts than the last time?

How do I see how my newsletter looks like in mobile view?

Why can't I use special fonts in my newsletter?

Why can't I use the same solutions with email as with webpages?


How many points do I need to send out my campaign?


One point is one email. You need as many points as you have emails in your campaign list. For example, if you have 5000 contacts, you need 5000 points to send one email to all of them.


After I have launched the campaign, why does it show 0 emails have been sent out?


The system will start sending out the newsletters after 5 minutes - so in case of need, you will have time to cancel it. After the first 5 minutes the letters will quickly go out. 


Why was the newsletter sent out to fewer contacts than the last time?


The system keeps count of the emails that have unsubscribed, marked the newsletter as spam or are not working. Every time before launching a new campaign, those emails are removed. In case that there aren't a lot of new contacts added to the database, it can indeed happen that the next newsletter has fewer recipients that the previous one.


This functionality is also useful because it increases the delivery likelihood to servers (because the emails are not repeatedly sent out to addresses that are not working).


How do I see how my newsletter looks like in mobile view?


You can see how the newsletter looks in mobile view by looking at the preview. If you have finished your template, click on the "Preview" button and drag the browser window as narrow as possible. This is how your newsletter also looks in mobile view. For a more professional mobile view option, you can use the following keyboard combination (this only works in Chrome): click F12 and then Ctrl+Shift+M.


Why can't I use special fonts in my newsletter?


Unfortunately, you can't just use any font you want in your newsletter, like you can in web. Email clients like Gmail and Outlook have only a limited support of fonts they display. This is why you can only use basic, cross-platform fonts. From Sans-serif fonts it is safe to use: Arial, Helvetica, Verdana, Geneva, Lucida. From Serif fonts: Times New Roman, Georgia. From Monospace fonts: Courier, Courier New. Those are the fonts you can use when making a template in Smaily.


Why can't I use the same solutions with email as with webpages?


Typical email programs that people use (eg Gmail, Outlook, especially older Outlook versions) are not created to show the same dynamic content that webpages are able to show, they technically cannot display the content like a webpage. For example, an inbox cannot play Youtube videos, Soundcloud music, show live Instagram feeds, survey forms, etc. When composing an email, you have to take those limitations into account and create an email that displays nicely in different inboxes. For example, you can add an image from the media content and linking that image to the right webpage that plays the content you wish, instead of trying to add the media directly to the newsletter.


Below is a table that shows what you can or cannot use in an email.


Safe to use
Might or might not work
Do not use
Static, tabel-based design Background images JavaScript
HTML tables Special fonts <iframe>
Width of the template: 600px - 800px Wide templates Flash
Simple, inline CSS embedded CSS Embedded videos and music
Basic most common fonts
Forms


<div> layering